I was particularly interested to see this set of figures, however, since it would really let me know how my newest BL publication - the vampire gamebook Shadows Over Sylvania - is selling. Now I don't normally discuss sales figures and the like in public, but here's a thing. I feel that Shadows Over Sylvania is one of the best gamebooks I've written (and it's received some positive reviews since it was published) but the sales figures do not reflect this. From publication up until the end of December 2013, Shadows Over Sylvania has sold a grand total of... drum-roll... 237 copies. That's all.More people backed my YOU ARE THE HERO Kickstarter than have bought a copy of Shadows Over Sylvania. (The book certainly hasn't paid for the time it took me to write it yet.)
Herald of Oblivion, my Warhammer 40K Path to Victory gamebook (which I do not feel is as good as Shadows), has sold 2,344 copies. Yes it's been out longer, but that is still a huge disparity.So why the poor sales? It's not because the book is rubbish. Shadows is good*, and I can say that with some confidence, it's just that not many people have read it. (Match Wits with the Kids suffered from the same problem, despite earning a 10/10 review in The Independent.)
Is it because Warhammer just isn't as popular as Warhammer 40,000? Is it down to a lack of promotion by BL? (Gamebooks certainly aren't their thing, despite the fact that they are the book publishing arm of one of the largest games companies in the world.) Is it down to the high cover price (due to the book being Print on Demand only)? Is it due to the fact that the book is not available in stores, only at events, where it's not obvious what type of a book it is? (Certainly very few GW store managers that I've spoken to have any idea what the Path to Victory books are.) Is it a result of the book having very few illustrations (unlike the Fighting Fantasy gamebooks that inspired the Path to Victory line?) Is it that gamebooks have had their day? (I certainly hope not.)
At the end of the day, who knows? All I know is that I've done all I can to promote the book and if any of you feel able to do the same, here's where you need to send prospective readers.
So, until next time... And thank you.
* I'd argue it's one of the best vampire books BL have ever published. The reader, playing the part of a vampire, fighting undead and the Empire, not to mention Skaven, Daemons and Goblins... What's not to love?





















